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Market Researcher

Location: FARNBOROUGH, HAMPSHIRE Salary: 17500 - 18000 GBP Per Annum
Sector: Business Support Job Type: Contract
Shift Type: FULL TIME Applications: N/A
Posted: over 1 year ago Reference: 3049549
Reed Business Support are searching for a Market Researcher to join a well-known organisation based in the Farnborough area. You will be responsible for supporting the telemarketing team by researching the industry and tracking information to ensure the company do not miss out on any opportunities. 

This position would suit someone with excellent communication skills, a confidence to gather information over the phone and strong attention to detail. 

There will be excellent career progression opportunities presented to the successful candidate. People who have joined this team in the past have moved into marketing or sales departments to further their careers. 

Job Description 

• Using company CRM database as sales & marketing tool – creating filters to segment data, scheduling activity, de-duplication of database, cross checking new data against existing Client base, import/export of records, setting up and using document templates, scheduling activities.
• Ensuring data standards are upheld
• Telephone research to uncover prospects and decision makers
• Ability to pitch products and services when the opportunity presents itself ~ at minimum the wherewithal to direct an interested decision maker to one of the telemarketing team.
• Assignment of call lists to telemarketing team
• Preparation of direct mailshots (mail merges) and their delivery
• Market research ~ desk research projects and telephone questionnaires to capture market intelligence as to the requirements of prospect marketplace and competitor analysis.

Person Specification 

• Eager to learn
• Team player ~ working in close proximity to existing telemarketing team.
• Attention to detail
• Good telephone manner ~ not afraid to get on the phone to research prospects and decision makers
• Self-motivated ~ take pride/ responsibility for providing prospect data to telemarketing team, a vital function of our direct marketing activity.
• Work ethic ~ hard working, conscientious.

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